Commwiser, a specialised Indian communications agency into the legal and professional services space, has joined hands with Mirovia, a global network of PR agencies providing specialist communications, marketing and business development advice across borders to legal sector clients. With Commwiser being a part of Mirovia, it broadens its reach across Europe, Southeast Asia and Latin America. Commwiser India currently has its presence in India and Canada.
This also presents Commwiser with an opportunity to enhance its service offerings, broaden its horizons, and access a variety of specialised talents and resources in the field of legal marketing, paving the way for more comprehensive client support.
Aman Abbas, Co-founder and CEO at Commwiser, commented: “The Mirovia network truly matches the nature of the legal market – global, collaborative and quality-driven. As part of this global network of legal marketing firms, members are well placed to add value to clients who have similar aspirations. We are excited to be a part of this excellent bunch of professionals as this gives us the capability to support our clients’ growth requirements in different parts of the world.
Commwiser India would also benefit from Mirovia’s unmatched specialised capabilities in litigation PR and handling Class Action suits in India. This is another milestone in Commwiser’s speciality in the legal industry in India, which has been recognised time and again by the industry.”
Gus Sellitto, Founder of Byfield Consultancy in London, said: “As Mirovia continues to grow, we are excited to welcome Commwiser and TriOn & Co. Having new members in India and Singapore represent a significant milestone in our efforts to expand globally and enables us to assist clients in a broader range of geographies. Singapore has become one of the biggest global centres for arbitration as well as the primary business hub for Southeast Asia, while India is set to become the third-largest economy in the world within a decade and is beginning to open its vast legal market to foreign firms. With Commwiser’s and TriOn’s deep knowledge of their respective markets, Mirovia will be able to enhance its ability to provide the best communications advice to its clients at an international level.”
Founded in 2017 by Aman Abbas, former Communications Head at KPMG and former Director of Client & Market Development at leading Indian law firm Shardul Amarchand Mangaldas, Commwiser is a specialist PR agency focusing on Professional Services and Law Firm Marketing, including strategic and reputation counsel, media relations, litigation PR, digital and social media integration, and stakeholder mapping and engagement.
The Mirovia alliance was founded in February 2020 by leading agencies Byfield Consultancy in the UK, Eliott & Markus in France, Eye Communications in Germany, Valletta Relazioni Pubbliche in Italy and Gerico Associates in Spain and Latin America. Benelux agency Stark Narrative joined in 2022. Commwiser and TriOn, a Singapore-based strategic communications firm – are the first Asia-based members to join the Mirovia network.
As recognised legal PR specialists in their respective jurisdictions, Mirovia partner agencies collaborate on cross-border mandates by pooling their respective strengths to legal sector clients’ advantage internationally – providing local market expertise and supporting clients with profile-raising, communications, legal directories submissions and marketing activities. Mirovia members now comprise over 100 specialists ideally placed to support international law firms, including US firms, looking to enhance their profile across Europe and Asia.
Additionally, Mirovia provides crisis PR and litigation PR support to clients internationally. Mirovia members also advise law firm clients in need of reputation counsel. In litigation PR, Mirovia members work closely with dispute resolution lawyers helping to manage the reputation of businesses and individuals who are bringing or defending litigation across borders. Last year, and in direct response to the anticipated growth in class actions across Europe, Mirovia launched a dedicated Class Action desk to provide reputation management PR services to businesses launching or defending class actions in Europe and internationally.
Mirovia: The Mirovia alliance represents more than 80 communications and marketing professionals across eight PR consultancies, offering substantive and highly specialised services to legal sector clients. More information on Mirovia at www.mirovia.com.
For more information about Mirovia, please contact: miroviamembers@mirovia.com
Commwiser: Commwiser Consultants is an award-winning strategic communications and media relations firm specialising in the legal and professional services domain. Founded in 2017, Commwiser has worked on a variety of clients ranging from Law Firms of all sizes to Counsels, and individual lawyers. The firm has successfully advised on Litigation PR through some fiercely fought court battles between promoters and also partnered with industry bodies on Policy Communications as part of their advocacy campaigns. Commwiser has been awarded ‘Specialised Consultancy of the Year – Law’ by India PR and Corporate Communications Awards for four consecutive years.
